Tavistock Institute documents: 601-602; 605-606; 608-609; 611-614; 620-622; 625-626; 629

Date:
1960-1961
Reference:
SA/TIH/B/1/1/9
Part of:
Tavistock Institute of Human Relations
  • Archives and manuscripts

About this work

Description

File 1 of 2:

Doc no. 601: "Follow-up of Managers including UCMDS Entrants report no. 4".

Doc no. 602: "Follow-up of Managers including UCMDS Entrants report no.1; no. 3".

Doc no. 605: "Notes on Port Sunlight".

Doc no. 606: "Clinic Shampoo: notes on some psychological aspects of the use and choice of shampoo".

Doc no. 608: "Some Notes on Lil-Lets".

File 2 of 2:

Doc no. 609: "A Note on Merchandising Offers with Special Reference to Toothpaste".

Doc no. 611: "Interim Report of Analysis of Moderate Drinkers".

File 2 of 2:

Doc no. 612: "Bayer Products: the representative field force and its management".

Doc no. 613: "Test of Housewives' Reactions to Bournvita in Bottles".

Doc no. 614: "Follow-up of Managers including UCMDS Entrants".

Doc no. 615: "Differences between the Communication Fuctions of the Mass Media: some hypotheses and suggestions for a proposed empirical study", F. E. Emery.

Doc no. 620: "Brand image, company image and dealer behaviour: a note prepared for Shell-Mex and BP Ltd and S H Benson".

Doc no. 621: "Some Social and Psychological Aspects of Shaving".

Doc no. 622: "Technical Problesm in the Analysis of Minor Flavour Differences in Cigarettes and the Relevance of such Analysis to some Marketing and Production Problems".

Doc no. 625: "Preliminary Analysis of a Further Sample of Regular Drinkers".

Doc no. 626: "Cognitive Dissonance: a dissenting voice".

Doc no. 629: "Mustard as a Condiment".

Publication/Creation

1960-1961

Physical description

1 file (in 2 parts)

Languages

Where to find it

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